The most popular beach lining the coast of Oman, Qurum Beach is known for its soft golden sands, water activities, and restaurant scene. It is popular with families and active visitors with its long, flat paths for walking and jogging. Walking in the sand is also possible at low tide. Several beachside hotels are located on the beach, so many facilities as well as coffee shops, snack bars, shops, and cafes are available here. Many restaurants face the water and enjoy scenic views of the ocean.

The long stretch of sand sits next to the Qurum nature reserve, so the area keeps its natural feel. In addition to relaxing in the sun and sand, water sports such as beach volleyball, kite surfing, and swimming are popular here. Locals often come to this beach to make BBQ dinners, play soccer, and enjoy the evening ocean breezes.